If you’re looking to work with an experienced writer who will be fully committed to the success of your project, the next step is to have a conversation about how I might be able to help — just 15 minutes to see if we’re a good match.
I help smart business leaders get their messages across.
For more than 25 years, I’ve worked directly with business leaders and subject matter experts to turn their insights into strategic content that builds trust and drives real business results.
I specialize in B2B flagship content, campaigns, and thought leadership for mid-market companies navigating growth or change.
My focus is on writing highly engaging narratives and dynamic presentations. Whether you’re launching a new white paper, kicking off a campaign, or building a thought leadership resource library — or want to breathe new life into content you already own — I offer advice and execution to make you look good and motivate audiences to take the next step.
What’s your background?
Here’s a quick CV, and you can also see MY WRITING STORY:
Nikki Alexander Copywriting & Consulting, Inc.
- Strategic content writer, copywriter, and communications consultant since 1991
- Clients across all three sectors — business, government, and nonprofit
- Comfortable developing strategy and leading creative teams
Journalist
- Staff Writer, Central Florida Magazine
- Associate Editor, Orlando Business Magazine
Education
- Dozens of continuing ed courses, conferences, workshops, and seminars (including AI best practices)
- Journalism Bachelor of Arts (JBA), UW-Madison: Magna Cum Laude, Journalism School Graduate of the Year, two honor societies
Affiliations & Awards
- American Marketing Association (panel speaker)
- Georgia Center for Nonprofits (referred consultant)
- Gold SouthStar, Gold ADDY, and other industry awards
What’s your passion?
I want to help you do one thing — capture and maintain your prospects’ interest so they engage with you and convert. This involves more than stringing together key messages and proof points. It’s craft. It’s storytelling. It’s reader-centric and data-driven. And it’s a little bit poetry, too.
Because the truth is, no one has to read your B2B content. They have to want to read it.
That’s my north star.
Q: What’s different about working with you?
10,000+ hours of experience (and then some)
Content that’s written from your reader’s perspective.
You get to be in the room without being in the room.
Your high-level content aligns with your brand, goals, and existing content hub.
Q: Do you outsource your projects to other writers or AI?
Never.
Because you’re hiring me for a reason. And, in my practice, AI is a research and suggestion tool, not a writer.
What you can expect.
Strategic approach
Hundreds of successful B2B projects that align with sales enablement and the buyer’s journey.
On-brand content
My writing will sound like you, align with your goals, and check the right boxes.
Skillful discovery
A journalism background and hundreds of SME interviews uncover the story faster and with more compelling nuance and color.
Writing partnership
Proven track record of thought leadership content that positions C-level clients as industry leaders and trusted advisors.
Precise messaging
Your content speaks directly to each of your audience’s pain points and value drivers — strategically placed details drive results.
Streamlined production
Efficient, time-tested content-creation methodologies with the flexibility to match your preferred workflow.
Optimized for AI
Content structured to help AI surface it — the right hierarchy, tone, data points, takeaways, and other critical techniques.
Big-picture thinking
Strong background in interconnected content ecosystems that drive continued engagement.
Accountable and reliable
Long-term client relationships spanning multiple years and evolving content needs.
Interested in how I address the most pressing long-form content problems?
Let’s talk about your project.
Or ask me a question!